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Engagements On-demand via link, like Appcues Permalinks

Related products: PX Engagements

In Appcues, permalinks allow users to relaunch guides, announcements and surveys at-will for testing or for user engagement. Permalinks are often used as a link from a targeted email, but do not require the engagement audience logic to be dedicated to the link. By clicking a permalink, Appcues content will be manually called so when the user is redirected, and the content will be fired based on the permalink.

 

In PX imagine being able to use non-url based rules in audience logic like User and Account attributes or feature usage to trigger an engagement, but permalinks provide an alternate link-based trigger mechanism apart from the audience logic.

 

An additional use case here is engagement approval. If a PX admin wants to share an engagement with the exec team for approval, they are limited to either:

  1. share a screen cap
  2. edit the audience logic, make the engagement live, and share a sequence of actions to trigger the engagement in-app
  3. ask the approver to log in to PX, fin the engagement, switch to the editor, and launch a preview to the correct url

The permalink would be a one click engagement launch from an email.

Appcues doc is here https://docs.appcues.com/en_US/user-experiences-studio/permalinks

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