Question

Playbook to identify and qualify CSQL

  • 1 April 2017
  • 0 replies
  • 90 views

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I'm interested in the ROI of Customer Success and Customer Success Qualified Leads (CSQLs). Obviously, these are different that MQLs or SQLs. Does anyone currently utilize a Playbook for their CSMs to uncover and qualify leads within their customer base? If so, what process do they follow?

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