Customer Education is the Core of Customer Success

Hey Everyone!

First, I’m super thrilled to be back in the Gainsight community - as an Alum, it’s an honor to be invited to give a talk at Pulse. 

In 2022, Nick Mehta joined me on the CELab (Customer Education Laboratory) podcast to talk about education and enablement (Episode 76).  Our focus was to take a macro perspective on Customer Success today – where it’s at and where it’s headed – and question the role that Customer Education plays.  

In that discussion, Nick presented shared how he considers education as being at the core of what we do in Customer Success and shared four (4) key areas - in SaaS - where we need to focus.  

In this session we’re going to expand upon these topics and much more.  Join me as we:

1. Talk about how Customer Education is “the Core” of Customer Success
2. Understand Program Maturity - where are you at?  
3. Growing your program - where are you headed?
4. And finding the others - people who know and understand Customer Education and can help you.

Customer Education is, as Adam Avramescu says, a “Scale Engine”.  And in dire economic times, you need every tool at your disposal to help your customers.

>> If your customer isn’t learning - they may be churning <<

>>Don’t let that happen to you. <<

Make sure to mark Wednesday, May 17th at 4:15 pm on your Pulse calendar. 

And come find me if you want to talk Education and Enablement!

Cheers!

Dave