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Email NPS Surveys - Sent From

  • October 28, 2020
  • 1 reply
  • 65 views

heather_hansen
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Getting asked from my Marketing group about best practices around “who” the NPS heads up email and actual survey should come from to get the best response.  Should it be the CSM?  An exec?  A generic email?

1 reply

Intuitive_Geneva
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  • Contributor ⭐️⭐️⭐️
  • October 28, 2020

We have our surveys being sent from a “Customer Experience” email alias - that inbox is managed by Operations currently. In the survey email itself, the signature is from the VP of CX. We have a 26% response rate