Hi @BiancaTaylorSC - interesting one.  Although I’m not a developer myself, the question that comes up for me, and that likely makes this use case complex, is how do you know when a Product Update ‘matches’ an existing idea?  And how do you know when two ideas are duplicates?  I’m certain some wizardry is possible but I expect you’d need some advanced automation.  For example, to query the topic title of every new idea against a list of all existing ideas, potentially using an AI tool/API to help identify if it’s a potential duplicate.  Also would love to hear if anyone else here in the community has ideas.  :)

The most likely correlation is the Product Area, that’s the one component both Product Updates and Ideas share (tho I’ve given recent feedback on why I’d like to see that change )

I can tell you that triggering a Zapier automation on a new Product Update or Idea is possible. I believe new Product Updates also come through the pre-built “New Topic” trigger, even though you don’t see it in the built-in filter list. You’d just need to add a filter step as the first action (only continue if content type matches “product update”). 

As for automating the matching to existing Ideas or Product Updates, your best resource is probably going to be asking in the Zapier community for a way to do a look-up against a excel/google sheet or something like that. 

I looked at the api documentation for ideas and while there is this List Ideas operation to fetch all existing ideas, it doesn’t seem like it supports a query parameter for filtering it by product area (though you could try!). But even in that instance, you’d need some Zapier wizardry to bring X number of results into your next ultimate desired action of a slack alert. Maybe a chatgpt step can help… idk, but a Zapier expert should be able to point you in the right direction.