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elena_painter
Contributor ⭐️⭐️⭐️⭐️
October 19, 2016
Solved

Email Assist: Open Rates

When reporting on Email Assist open rates, what is included as an open?
  • I understand that "Opened" calculates how many of the sent emails were initially opened. The value of this field will either be 1 or 0. 
  • "Open Count" tells how many times the emails were opened all together; this would include the same email being opened twice. Do the "Open Count" stats include only the recipients on the "To" line or the "CCs" as well? 
nitisha_rathi
Expert ⭐️⭐️
October 31, 2016
Hi Renee,

Yes, this includes forwards too. The count will be added against the 'To' ID when the forwarded email is opened.

Thanks,
Nitisha

6 replies

gaurav_kotak
Expert ⭐️
October 20, 2016
I believe it would include anyone who opens the email (including Ccs and forwards)
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viswadeepthi_rejinthala
Gainsight Employee ⭐️
Gainsight Employee ⭐️
October 20, 2016
Open count is the number of times the email has been opened and this includes stats of only "To"
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gaurav_kotak
Expert ⭐️
October 20, 2016
Thanks for clarifying. Is this true also for general copilot email. I believe previously we were counting forwards in the open count. 
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reneehouse
Contributor ⭐️⭐️⭐️⭐️⭐️
October 28, 2016
I would have to think that this includes forwards because I sent a communication recently and I have individual e-mail addresses where the open count is as small as 1 and as high as 1,004.  It was an important e-mail sent through CoPilot and this leads me to believe that this e-mail was forwarded to large internal e-mail groups (its the type of e-mail that would be).  
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Renee House
nitisha_rathi
Expert ⭐️⭐️
October 31, 2016
Hi Renee,

Yes, this includes forwards too. The count will be added against the 'To' ID when the forwarded email is opened.

Thanks,
Nitisha
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reneehouse
Contributor ⭐️⭐️⭐️⭐️⭐️
November 8, 2016
Thank you!
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Renee House