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Question

What statistics about Email Campaigns are available in the Datalake?

  • March 17, 2025
  • 1 reply
  • 17 views

Daniele Cmty
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Hi there, 

We want to make an analysis of Email Campaign Success (Open Rate, Click Rate, etc.) and also analyze if there is a correlation or even causation between a specific user receiving an email campaign and becoming more active in the community over time.
In general, would also be good to be able to see which user received which email and when.

 

I looked at the Data Catalog Article below.

 

While I do get some basic info about campaigns, it doesn’t seem to contain anything about the success or statistics about the single email campaigns. Am I wrong to assume this?

Does anybody know if I can answer my above questions with the Data referenced here?

 

Thank you!

1 reply

revathimenon
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  • Gainsight Community Manager
  • 580 replies
  • March 18, 2025

I agree ​@Daniele Cmty - I’ve not seen more statistic details around single email campaigns to showcase the success, although I wish we had that.

As a workaround - I did hear somewhere before in the community that you can add UTM parameters to your links before inserting them into emails, or maybe bitly’s with link click tracking.

I’ve not tried this yet myself, but planning to see if that works in the upcoming newsletter. 


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