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tal_admon_9b89b4
tal_admon_9b89b4
Contributor ⭐️⭐️⭐️
September 28, 2017
Solved

Unsubscriber that didn't open the outreach email?

Hi All,

I have a case where in the Emails Log there's a unsubscription event, but the user seems to never have opened the email.
How is the scenario possible? is there any way to unsubscribe without opening the outreach email?

    ankit_jain
    ankit_jainAnswer
    Helper ⭐️⭐️⭐️
    September 28, 2017
    Totally agree with Jeffrey.

    To add more context here, open tracking is not always 100% accurate. It relies on loading an external image (small & transparent). Many times, email clients do not load images from external sources causing a miss for open event. 

    For example, Gmail sometimes shows following -


      
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    3 replies

    jeffrey_dasilva
    jeffrey_dasilva
    Helper ⭐️⭐️
    September 28, 2017
    Email clients (e.g. Gmail, Outreach) have settings that allow you turn off open email tracking.  So they could have this set and then unsubscribed.
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      ankit_jain
      ankit_jainAnswer
      Helper ⭐️⭐️⭐️
      September 28, 2017
      Totally agree with Jeffrey.

      To add more context here, open tracking is not always 100% accurate. It relies on loading an external image (small & transparent). Many times, email clients do not load images from external sources causing a miss for open event. 

      For example, Gmail sometimes shows following -


        
      Translate
        tal_admon_9b89b4
        tal_admon_9b89b4Author
        Contributor ⭐️⭐️⭐️
        October 2, 2017
        Thanks for clarifying that!
        Translate
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