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tal_admon_9b89b4
Contributor ⭐️⭐️⭐️
Sep 28, 2017 9:41 AM UTC
Solved

Unsubscriber that didn't open the outreach email?

Hi All,

I have a case where in the Emails Log there's a unsubscription event, but the user seems to never have opened the email.
How is the scenario possible? is there any way to unsubscribe without opening the outreach email?

ankit_jain
Helper ⭐️⭐️⭐️
Sep 28, 2017 3:49 PM UTC
Totally agree with Jeffrey.

To add more context here, open tracking is not always 100% accurate. It relies on loading an external image (small & transparent). Many times, email clients do not load images from external sources causing a miss for open event. 

For example, Gmail sometimes shows following -


  

3 replies

jeffrey_dasilva
Helper ⭐️⭐️
Sep 28, 2017 12:58 PM UTC
Email clients (e.g. Gmail, Outreach) have settings that allow you turn off open email tracking.  So they could have this set and then unsubscribed.
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ankit_jain
Helper ⭐️⭐️⭐️
Sep 28, 2017 3:49 PM UTC
Totally agree with Jeffrey.

To add more context here, open tracking is not always 100% accurate. It relies on loading an external image (small & transparent). Many times, email clients do not load images from external sources causing a miss for open event. 

For example, Gmail sometimes shows following -


  
Translate
tal_admon_9b89b4
Contributor ⭐️⭐️⭐️
Oct 2, 2017 6:45 PM UTC
Thanks for clarifying that!
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