Skip to main content
katie_b
Helper ⭐️
December 18, 2020
Released

Email Opt Out page to direct to 3rd party site

Related products:CS Email & Notifications, CS Group Send
  • December 18, 2020
  • 12 replies
  • 277 views

Please correct me if this is already available, but we currently have a big need to customize the email opt out settings...more than just editing opt out categories and reasons. With GDPR and many other policies becoming more strict on customer communications, our marketing team is currently revamping their practices to include an Email Preference Center that is housed on our company’s main website. They send all of their emails out of Marketo, so preferences are currently pushing there already. We want a consistent experience and to direct our customers to the same Email Preferences page whether they click unsubscribe from a Marketo email or one sent via Gainsight. If email preferences are all gathered in the same place, we can use our existing connectors to bring that info back into Gainsight and be able to filter our email sends according to our customer’s preferences.

12 replies

benwanlessmenlo
Contributor ⭐️⭐️⭐️⭐️⭐️
March 20, 2024

Hello All,

We have the same use-case where opt-out preferences are managed in a third-party tool and it would take great effort to sync gainsight preference options back to that tool.

A much simpler solution would be to allow third party preference pages and update opt-out preferences via rules.

Best,

Ben Wanless

ssamarth
Gainsight Employee ⭐️
Gainsight Employee ⭐️
October 15, 2025
New Idea→Released