As a community manager we try to always put our customers first and one thing we all hate is filling forms, especially when its for a company that already knows you….
We regularly organise events for which recordings are then made available but also create downloadable materials. Because this is also used for demand generation we gate this content on our site. However it would feel very natural to provide access to this content to our known customers within the community. There does not seem to be a dedicated place or topic type for content download sadly. And while we can use a standard article and host the video recording there, and provide links to un-gated PDFs of our materials, this would result in creating a complete black box of lost information about who downloads or watches what among our customers.
I would love to see a new topic type for this purpose: content consumption tracking, to put bluntly:

This could even take a slightly different format in search results, by having a download button, or a watch now button that triggers the engagement tracking to be recorded.
