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Engagement Performance: Clicked Count


What constitutes a click?

I presume in an email it would be any clicks on urls or buttons.

How about for an in-app modal (a dialog engagement) which has the following clickable items:

  • Green CTA button
  • X dialogue button
Just trying to understand if the numbers I am looking at are inflated because they would include a user clicking on the X button?



Thanks GSPX community!

Best answer by harshibanka

@lila_meyer see my responses inline below:

If we have multiple links in the same engagement, are clicks on any and all of them counted toward "CTAs"?

- Yes. We capture all link clicks, but not distinctively or unique clicks. For eg: A Dialgoue has 3 links, If a user clicked 3 times on the same link, it will show the count 3 or if the user clicked on all 3 links, even then count will be 3.

And if we embed a video in an engagement, and the user clicks play, does that count as a click?

- No, we capture only links clicks, not video clicks.

Hope that answers your question.

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5 replies

harshibanka
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  • Gainsight Employee ⭐️⭐️
  • 196 replies
  • May 30, 2019
Hi @ryankapur ,

Thanks for posting your question.



Only clicks on links inside an engagement constitutes for a click and not buttons.

Hope this answers your question.

Keep them coming!


lila_meyer
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  • Gainsight Employee ⭐️⭐️⭐️
  • 1447 replies
  • July 26, 2019
Hey @harshibanka

If we have multiple links in the same engagement, are clicks on any and all of them counted toward "CTAs"?

And if we embed a video in an engagement, and the user clicks play, does that count as a click?


harshibanka
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  • Gainsight Employee ⭐️⭐️
  • 196 replies
  • Answer
  • July 26, 2019
@lila_meyer see my responses inline below:

If we have multiple links in the same engagement, are clicks on any and all of them counted toward "CTAs"?

- Yes. We capture all link clicks, but not distinctively or unique clicks. For eg: A Dialgoue has 3 links, If a user clicked 3 times on the same link, it will show the count 3 or if the user clicked on all 3 links, even then count will be 3.

And if we embed a video in an engagement, and the user clicks play, does that count as a click?

- No, we capture only links clicks, not video clicks.

Hope that answers your question.


lila_meyer
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  • Gainsight Employee ⭐️⭐️⭐️
  • 1447 replies
  • July 26, 2019
@prashant_mathapathi Can you make sure the above info is added to PX docs?


prashant_mathapathi
Thanks Lila,

Currently, we are developing documents for the PX Analytics module. We will include this info in the Engagement Analytics document.


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