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DannyPancratz
VIP ā­ļøā­ļøā­ļøā­ļøā­ļø
April 17, 2023

Your Community is a Product -- Come hear WHY at Pulse 2023

  • April 17, 2023
  • 14 replies
  • 317 views

šŸ‘‹ Hi, I’m new here, but I’m very active over on InSpired, the customer community for Insided by Gainsight.Ā 

I’m excited to attend Pulse for the first time this year and honored to present in the community track.Ā 

In my session, I’ll be sharing my POV that B2B and B2C communities areĀ productsĀ and that they benefit from leveraging product management principles thatĀ strengthen your strategy and scale your community operations. Learn about Jobs-to-be-Done, the Product Canvas, and other techniques I have used to unlock the ability to scale via community, even as a team of one.Ā 

Level up Your Community Strategy and OperationsĀ 

with Product Management Principles

11:30 AM-12:15 PM on May 17

About me:Ā More than a decade in community management leadership positions in the tech industry, including communities related to SAP, Google Cloud, and (currently) Unqork.Ā 

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14 replies

seth
Expert ā­ļø
April 17, 2023

Excited for your session, @DannyPancratzĀ ! I feel like more things need to be managed as products not projects, so I’m looking forward to how you applied those thoughts to community.

AI Transformation @ Gainsight
aiprakash
Gainsight Employee ā­ļø
Gainsight Employee ā­ļø
April 17, 2023

​
@DannyPancratzĀ , your success story at Unqork has genuinely encouraged customersĀ to elevate their community, thus I am excited to hear about your journey at Pulse this year. I appreciate you sharing that with us...CHEERS!!!!!!
​

Aarti Prakash - Client Outcomes Manager
anirbandutta
Expert ā­ļø
April 18, 2023

I know you’ll be the voice of so many Community-pros out thereĀ @DannyPancratzĀ 

Your work at Unqork and inSpired, is a living course in Community Management. Rooting for ya ✊

It's an opportunity for engagement
revathimenon
Gainsight Community Manager
April 18, 2023

+1 to @anirbanduttaĀ ā€˜s thought.

Rooting for this one!Ā šŸ™ŒšŸ½

Ā 

Where focus goes, energy flows.
vishkatti
Gainsight Employee ā­ļø
Gainsight Employee ā­ļø
April 18, 2023

After seeing how well you’ve managed the Unqork Community and seeing how you’ve topped the inSpired Community, I’m sure there are lots of going to be lots of valuable insights in this session šŸ™‚

"When you change the way you look at things, the things you look at change"
Jagari Das
Gainsight Employee ā­ļø
Gainsight Employee ā­ļø
April 20, 2023

This is going to be sooo insightful! šŸ”„ #superexcited @DannyPancratzĀ 

Jagari | Client Outcomes Manager, Gainsight
Jagari Das
Gainsight Employee ā­ļø
Gainsight Employee ā­ļø
June 19, 2023

Ā 

Hi @DannyPancratz,Ā This session was really enlightening! Would like to know what role AI will play in your community in the future? What areas do you plan to use AI in moving forward?

Jagari | Client Outcomes Manager, Gainsight
DannyPancratz
VIP ā­ļøā­ļøā­ļøā­ļøā­ļø
June 20, 2023

Thanks, @Jagari Das.Ā 

TBD on what role AI will play in our community; it’s something we’re actively monitoring and ideating on, but not rushing into anything.Ā 

Our initial and most common use case will be using the community to train and feed AI tools to find answers from our community knowledge base and help users more quickly get answers. That might be through something like the PX knowledge center bot or a solution we develop ourselves. That’s a customer outcome I can see AI helping with.Ā 

Currently, I am glad our community is strongly gated and limited to actual people, as I’ve seen other communities grappling with spam issues from bots and the accelerations in AI.Ā 

I’m sure there will be AI-assisted improvements to community management and administration, but I’m already able to achieve a lot of that with RPA that doesn’t need AI.Ā 

So, long term, I’m probably most interested in how AI can provide prescriptive recommendations on new content, resources, and events based on community activity.Ā 

FYI: I am no longer active in this community
seth
Expert ā­ļø
June 20, 2023

@DannyPancratzĀ I’m thinking similarly. Though, I’m optimistic that AI could not only detect information or trends, but synthesize them into summaries. Such as, ā€œHere’s some of the newest topics being talked about on community,ā€ or even per-user:Ā ā€œBased on posts you’ve interacted with, you’re probably most likely to be interested in X and Y.ā€ Maybe AI removes the need to build a dedicated recommendation system,Ā andĀ can describe the recommendations with context and summarization, instead of just providing links.

AI Transformation @ Gainsight
anirbandutta
Expert ā­ļø
June 21, 2023

AI for Registered user onboarding is another area that comes to mind, Journey orchestrating users to different areasĀ based on their usage of the Community.

It's an opportunity for engagement