One of the most commonly used survey types used is CSAT (customer satsifaction) survey. We use it internally in support and our process for this is to send virtually everyone a survey once their support ticket closes. Once we recieve that survey, we follow up with the bad responses to try and resolve the issue and address their concerns. In certain scenarios (especially mistakes) customers request to have a follow up survey sent so they can change their initial response from negative to positive.
Here are a few suggestions for JO/Survey 2.0 with regards to CSAT:
- Currently it doesn't appear that we can re-send a submitted survey today in either Survey 1.0 or 2.0
- Currently we don't have any OOB calculations for CSAT. It would be great to have CSAT as a "standard survey" type with analytics built in so you could manage CSAT similary to NPS if the organization (depending on how the customer wants to calculate CSAT).