Community Growth Metrics Report

Top metrics vary depending what ´s the community as all about, what is the purpose of the community. Generally speaking, I think these are the key metrics (random order):

• Sessions & Sessions / members
• Sources (channels) where the traffic comes
• Page views
• New members
• New topics, new comments
• Number of questions & Best answers & Resolution Rate

Sadly you cant export them at once, you have to gather the data from several views and tools (inSided and Google Analytics for example).

Hope this helps.

Hi @Kamakshi V 

This is a never ending topic ?

As mentioned by @revote , the exact measurement and success will be determined by what your Digital Hub Charter is. 

All the community metrics mentioned are ofcourse valid for a Community Health point of view. We aim for a thriving community and an increase in members, viewers, pageviews, topics etc would indeed indicate a thriving community, BUT, is it a SUCCESSFUL community???

You need to be sure to align what YOU want your Community to deliver vs what your users are expecting. 

There are certainly a number of articles here on inSpired that discuss analytics and metrics. Here is one to get you started.

I would also recommend a couple of sessions from the conference held by Gainsight last month and a webinar right here on inSpired.

Growing Your Community: Making it Meaningful, Measurable, and Sustainable

Level Up Your Community Strategy and Ops with Product Management Principles

Please feel free to keep the discussion going. I am always happy to talk metrics ?

@Chris Hackett Thanks a bunch! This is amazing! This was something I was looking for.

Thanks @revote for sharing your insights. 

I will check out the guides too. Thanks @Alistair FIeld 

Awesome @Chris Hackett, great job 👌

Do you think it is ok to share those names 😀

Thank you @revote I think in this instance, with no other information, it's OK. But you’re right. Better safe than sorry. I blocked them out as well.

@Chris Hackett 

thank you for sharing. Much appreciated and great to see the segmentation and analytics.

My next questions would be;

• What do you do with this data?
• Who is it reported to?
• This covers the vibrancy of the community, but do you link it back at all to Company Targets or Positive Business Outcomes?

I ask as I am very much on a similar journey as we speak. Creating the link between community Activity and Company Value.

Hi @Alistair FIeld - just getting back to this. Below are some quick answers that hopefully help.

• What do you do with this data?
  • Member growth targets are roughly matched to our customer and partner growth. The goal is to have all customer and partners using the community as their first resource.
  • Response and Answer targets are used to keep focus on community members getting timely responses and ultimately answers.
  • Ideas reporting is used by PMs and leadership to see how they are tracking in their product categories.
  • Top member posts and answers are used to determine our MVPs and power users.
• Who is it reported to?
  • Product teams, Support, Leadership, Customer Success and others as needed
• This covers the vibrancy of the community, but do you link it back at all to Company Targets or Positive Business Outcomes?
  • Hopefully the above helps answer this some. We also try to track our customer satisfaction based on who is a community member. It’s been shown that customers who are community members have a higher satisfaction rate.

@Chris Hackett this is impressive. Do you mind me asking how you’re syncing Gainsight DH data to Tableau? i.e. manual data uploads from community exports, Salesforce integration, API

Hi @Prose - we may automate in the future but are currently using manual exports and monthly updated files

@Chris Hackett thanks so much for the speedy reply!