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Creating a table of content or links to subheadings in email template

  • August 1, 2024
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Is it possible to add a table of content in email template? 

Or is it possible to create links to certain parts of an email?

I am creating a really long newsletter email to customers and it requires a TOC with links to certain subheadings. 

Is there a way to get this done?

 

Thanks

Best answer by dayn.johnson

Can you? Yes. See these instructions for details.

Should you? That depends. See the link below for reasons. Some questions:

  • How long is really long? Keep in mind that it’ll clip if it’s too large.
  • Can you host the newsletter somewhere that might allow you to better track the metrics and give the content a longer lifespan, and send it as a quick high-level summary that links back the article?

Disclaimer: Outlook (and sometimes Gmail) will heavily break or completely remove your hard-coded (effort, not coding itself) anchors, putting all your hard work to waste. And IIRC, mobile devices don’t respect anchors to begin with. See this link, especially #6 under “11 ways Outlook can break HTML emails” for ways to prevent anchor destruction (as much as possible).

My $0.02

If I was being asked to send this newsletter, I’d look for ways to reduce the length to the point that anchor links weren’t needed, and would just give a quick summary of a few of the most interesting/key points. I haven’t used anchor links in emails since mid-2019, and they were a pain even then.

If using anchor links was unavoidable… I’d test heavily, in every possible email client, and on as. many different devices as available.

Good luck!

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dayn.johnson
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  • August 1, 2024

Can you? Yes. See these instructions for details.

Should you? That depends. See the link below for reasons. Some questions:

  • How long is really long? Keep in mind that it’ll clip if it’s too large.
  • Can you host the newsletter somewhere that might allow you to better track the metrics and give the content a longer lifespan, and send it as a quick high-level summary that links back the article?

Disclaimer: Outlook (and sometimes Gmail) will heavily break or completely remove your hard-coded (effort, not coding itself) anchors, putting all your hard work to waste. And IIRC, mobile devices don’t respect anchors to begin with. See this link, especially #6 under “11 ways Outlook can break HTML emails” for ways to prevent anchor destruction (as much as possible).

My $0.02

If I was being asked to send this newsletter, I’d look for ways to reduce the length to the point that anchor links weren’t needed, and would just give a quick summary of a few of the most interesting/key points. I haven’t used anchor links in emails since mid-2019, and they were a pain even then.

If using anchor links was unavoidable… I’d test heavily, in every possible email client, and on as. many different devices as available.

Good luck!


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