🎉 Whoa, the webinar was absolutely fantastic! 🎉 A huge shoutout to the incredible Champion @melissa_allen  for launching our First Spotlight series CS with such a bang! The collaboration between @lane_h  and @melissa_allen  was nothing short of amazing.

The key lesson that resonated with me was mastering the art of managing that 80% of customers responsible for 20% of the ARR. And the best part? They shared how to achieve this in a digital yet incredibly personalized manner. Melissa's insights struck a chord with me: the secret lies in starting small, meticulously testing on a small scale, fine-tuning through iterations, and then scaling up.

No doubt, I'm on a mission to spread the word and share this remarkable recording with everyone! 🚀

Click here to Access the link.

For those who couldn't make it to the Okta webinar, I highly recommend diving into the recording.

 One particularly intriguing strategy they discussed was harnessing variant emails to deliver tailored messages to specific users. Rather than creating 11 different journeys to cover every potential scenario for adoption emails, they streamlined it into a single journey where users received emails customized to their unique needs.

Imagine the impact of using variants to drip 3-4 messages, each tailored to their specific goals. The possibilities are truly exciting! Let's seize this inspiration and elevate ! 💪🚀