Dynamic JO: Add ability to adjust email/survey outcome criteria

Well said, @mobrien14!

While we don’t track every link (header and footer links, looking at you), we DO care about whether recipients are clicking the CTA button link, webinar registration, link to the portal, and any other links to our support site or community pages.

However, we don’t trust link clicks enough (bots are a problem, even with the recent updates in patch 6.42.1) to consider a link click to be a reliable indicator of whether or not a recipient has taken an action to determine which follow-up action should be triggered for them.

#TL/DR: please let us have the option to choose which criteria we want to use.

Adding that many people will copy-paste URLs due to the prevalence of Phishing emails, so an email communication can be successful without a click from the email.

This also applies to those of us sending defanged emails (ex: https[://]communities[.]gainsight[.]com) to customers who cannot receive live links (public sector government accounts, etc.), so when we’re directing those users to a specific link and they copy and paste it into their browser, so we judge that communication’s success on something else (UTM code, page load, WalkMe view, etc.).

If we’re sending a defanged program, we can’t rely on program analytics and have to look elsewhere.