🚀 Get B2B engagement insights, with our Engagement Dashboard - powered by Salesforce data

Your customer community should be the central hub for all engagement. We believe that your starting point when measuring engagement should be to get more insight into the percentage of your total customer base that’s engaging with your community every month: your monthly active customers - aka your MAC 🍔.

A high MAC demonstrates that customers are engaged with your product, whether that’s learning about new releases, finding answers and inspiration from peers, or sharing  product feedback in the form of ideas.

Our new Salesforce Account import enables you to measure these insights directly within inSided, meaning there’s no need to mess around with custom reports in Salesforce to get a baseline measurement of customer engagement .

With the engagement dashboard, you can:

 Automatically link community members to companies by importing Salesforce Accounts.

 Measure your % monthly active customers and see how engagement on your community stacks up against the customer growth of your business over time.

 Learn which companies are most and least engaged.

With the engagement dashboard, it’s easy to answer questions like:

• “What percentage of my overall customer base is actually engaging with the community, and how is this trending over time?”
• “Which companies were most active on the community in a given period?”
• “When did less active companies last engage on the community?”

Learn more about how to get started with the Engagement Dashboard, starting with configuring the Salesforce Account Import.

Please let us know if you have any additional questions or feedback, especially when it comes to gaining more insights about your community’s value as an engagement channel, and utilising CRM data on the community.