What is an in-app engagement?
Engagement is an approach to interacting with your target audience at a defined time. You can configure and launch in-app announcements, provide tooltips, send automated emails, and surveys using engagements. These communications can be interactive and help you to share information, receive feedback, and engage customers thereby increasing customer adoption and advocacy for your product.
Consider before building an engagement:
- Need to have PX installed on your end application
- Type of interaction
- Target audience to show the engagement
- Engagement template and content
- Engagement Schedule
Following are a few examples of engagements:
- Send Automated Welcome Emails to new customers
- Show the ‘How To’ carousel/slider about new release features
- Walk-through or guide users around a set of new features
- Engage users who have not used a specific feature
- Notify Admin or Power users about the application maintenance activities or other announcements
- Show custom messages to users whose account renewal date is less than 30 days away
- Send an NPS® Survey to users who signed up more than 30 days ago, and logged in at least four times
- Send a Customer Effort Score (CES) to users who used a key feature
How easy is it to create an in-app engagement?
Once you have your PX on your products with user or account data flowing into PX, it is very easy as mentioned above.
To learn more about how to create engagements in depth, join our upcoming webinar on 23th August.
Type of interaction :
Dialogs
Sliders
Guides
Surveys
Emails
Some Tips and tricks?
