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elaine_cleary
Helper ⭐️⭐️
May 22, 2015

Out-of-the-box event-based or triggered surveys

  • May 22, 2015
  • 20 replies
  • 214 views
I'm working with several customers who are interested in being able to set up surveys based on specific events (or triggers).  For example, configure Gainsight so that a survey is automatically sent when implementation is complete for a customer as denoted by a change in stage.   While this is possible with Gainsight Services via a SOW, it would be ideal to put the power of triggering surveys in the hands of Gainsight admins.  Anyone else interested in this capability?

    20 replies

    nick
    Contributor ⭐️⭐️⭐️
    June 2, 2015
    Agreed--without allowing us to plan for the full life-cycle of an account with a formula like the one Douglas mentioned this feature might be incomplete.
    nick
    Contributor ⭐️⭐️⭐️
    June 2, 2015
    This is a really crucial part of NPS and companies like ours are hesitant to implement NPS without the ability to scale it as Sundar is describing. I spoke with at least 3 other companies at Pulse that are writing custom code to try and make this happen currently. 
    sundar
    Expert ⭐️
    June 4, 2015
    You can create a formula field (checkbox) in Account or CustomerInfo object and have this formula
    IF(MOD((DATEVALUE(LastModifiedDate) -  DATEVALUE(CreatedDate)),30) = 0, true, false)

    Here I am taking difference between modified_date and created_date and seeing it is in multiples of 30 and setting the checkbox to true. You can stored date field or use NOW() which gives today's date and achieve the same

    Use this checkbox as a criteria in copilot while creating the list.
    leah_jaggars
    Contributor ⭐️
    June 16, 2015
    This would be really awesome for us. We would like to survey people 1) after a case is closed in SFDC as well as 2) periodically based on their plan start date. We can implement #2 manually but currently it doesn't appear that we can do #1 out of the box. Looking forward to hearing more about this in the future!
    sundar
    Expert ⭐️
    June 16, 2015
    Leah,
     
    Quick question, Since you can schedule the outreaches to run only once per day, are you okay in sending out the surveys for cases closed batched to once in a day?

    Thanks
    leah_jaggars
    Contributor ⭐️
    June 16, 2015
    Hi Sundar- Thanks for commenting so quickly! Yes, sending the survey in a batch once per day would totally work for us. To give you more context ideally the implementation would be something like this: If a case is in a resolved state for 2 business days that will trigger the contact attached to the case to get added automatically to the survey batch for that day. Once the survey has been completed by the contact the results get added to their contact record (and in our case a custom object record as well).

    I believe right now I could set up a survey each day and add participants manually based on the above criteria, but an automatic solution would be much more scalable. Let me know if I can do anything else to help or if you have any questions!
    naquiyah_cash
    Contributor ⭐️⭐️⭐️⭐️
    September 29, 2015
    Hey All

    Just stumbled upon this and have not seen any activity for the last 3 months. This is something we are currently looking at too especially in regards to the training case.

    I.e account manager opens a CTA adding a milestone to say hey we are conducting a training. Finishes training closes CTA attaching documents used and notes on what was trained on.

    Next step is when an automated survey/copilot with survey function would be brilliant however 

    • Automated as soon as CTA is closed AND
    • To the contacts that were on the call and trained not all contacts under that account.
    • Plus a way to analyse the above to show how much training perhaps took place for that account in a time period and results.
    Any ideas? 

    I wrote some notes out to our AM in GS below of some research I did on the approaches we could take.

    Let me know if anyone has a Eureka moment or if this is just an idea for now?

    Co-pilot Approach

    • AM/CEM edits/creates an outreach filtering to the users they trained by email address.
    • They then use a recreated template with the Survey link inside and sends the email
    The advantage with this approach is that the email is personalized with their email address and name as appose to a generic email address and powerlist is filterable to their outreaches. The UI is great plus a link to any training materials can be attached here too. The problem here is that we have some duplicate data on contacts which you cannot remove and in addition if the filter is by lets say Account name as appose to user details again you cannot select the users you want the outreach to go to.

    Survey Tab Approach

    • User goes into the Survey tab
    • Selects the pre-made
    The good thing here is that they are able to select who they want to distribute the survey to once filter has been chosen. However the UI is a little complicated especially as ALL AM users will be adding to the distribution list on the ‘same’ survey template created. In addition the email is send by a generic email and no other info but survey goes out. Someone could also by mistake send the survey to all users thats on the prepopulated distribution list.

    Thanks

    Naquiyah 
    kdehartgainsightcom
    Gainsight Employee ⭐️
    Gainsight Employee ⭐️
    September 29, 2015
    Thanks for posting here Naquiyah! I was just looking at this and agree that if we can build the Survey to be sent after CTA closure, this would be ideal. I have an idea, that I'd love to hear what our product team thinks about 🙂   When using CTAs, you have the ability to associate 'Contacts' at the customer. When building the Co-Pilot campaign, it looks like you can select the CTA 'contacts' as the recipients in the Power List. This would allow your team to ensure the right contacts are included prior to closing the CTA, so that the Co-Pilot email + Survey would go to the right folks at each account. Let me know what you think about that option! 
    sundar
    Expert ⭐️
    October 4, 2015
    Naquiyah,

    I would love this usecase to work the way Kelly commented but unfortunately CTA contacts is not an option in Copilot powerlist. We are working on a better approach to send surveys on closure of CTA or a support case. However timing is TBD. Will keep you posted on this.

    Thanks for your feedback. It adds a lot of insight into our design for future.
    naquiyah_cash
    Contributor ⭐️⭐️⭐️⭐️
    October 7, 2015



    Thanks guys

    I will open it as an idea as having associated contact to generate a power list is gold!

    Thanks for having a look at that Sundar

    Naquiyah