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kelly
Helper ⭐️⭐️⭐️
July 22, 2019
Released

Please Improve Out of the Box Email Reporting

Related products:CS Journey Orchestrator
  • July 22, 2019
  • 34 replies
  • 664 views
Out of the box reporting for standard industry email metrics does not exist in this platform if you want to be able to slice and dice the data. I have to look to AO Emails to refine by Vertical or Segment, rather than Email Logs, however, it's not intuitive.



Email Logs vs AO Emails

Sent / Delivered / Total Opens / Total Clicks / Unique Opens / Unique Clicks

Email send time (this is equivalent to Delivered) / Email Open Count / Link Clicked Count / Last Email Opened Date / Email Clicked Date

I'm not sure how that could be any less intuitive. Plus, Email Logs and these fields in AO Emails do not allow for Formula fields so I can't have a report or a dashbaord that displays these metrics in rates, from what I've tried so far.



Email Template Performance Report, found in Program Analytics, would be a great start alas it is nowhere to be found in Report Builder and is missing some key metrics. Please give us standard email marketing metric fields that don't require this type of work around.



Related posts:


​Percentage of click rate and open rate of the email delivered through Program​


​Email Template Performance Report - customize columns

    34 replies

    romihache
    VIP ⭐️⭐️⭐️⭐️⭐️
    December 22, 2023

    Same as above. We are just starting with the digital programs, having to use DD is problematic to say the least.

    As the links originally attached to the idea are no longer valid, I took the liberty to find the current ones and attached them here for reference:

     

     

    Continuous improvement is better than delayed perfection
    vmallya
    Gainsight Employee ⭐️
    Gainsight Employee ⭐️
    December 22, 2023

    Hello All, 

    Thank you for all the feedback on this thread - I’m the current product manager for JO. 

    Given the delivery timelines of the new JO projects we're currently engaged in, I should have a significant update for you within the next 3-6 months. 

    Your understanding during this period of transition is greatly appreciated. 

     

    Vijay | PM | JO | Gainsight
    dayn.johnson
    VIP ⭐️⭐️⭐️⭐️⭐️
    December 22, 2023

    Same as above... having to use DD is problematic to say the least.

     

    I fully agree with @darkknight, @romihache, @bradley et al. The majority of our email analytics are not even done in Gainsight, but in dashboards in Domo.

    This allows us to get insights from ALL of the emails our DX team sends, and lets us filter down to whatever subset of email templates, date ranges, program names, etc. as the situation calls for. Not only that, but we can very easily compare period-over-period data, AND share that information with external teams.

    😀 It would be FANTASTIC if we could have insight into the individual email analytics within a multi-email journey, and even better if we could have the ability to set a date range filter.

    Just musing here. 🤔

    Thank you @vmallya for chiming in on this -- looking forward to seeing the future roadmap updates as the new dynamic JO project continues taking shape. Have a fantastic holiday season!

    Staff CS Content & Comms Manager, 2x Gainsight CS Ops Product Council Member
    dayn.johnson
    VIP ⭐️⭐️⭐️⭐️⭐️
    December 22, 2023

    To add to the above, since I just now thought of it:

    😀 It would be FANTASTIC if we could have insight into the individual email analytics within a multi-email journey, and even better if we could have the ability to set a date range filter.

     

    Would it be possible to add in individual link metrics within program analytics?

    This is a VERY frequent use case for us, particularly for our product newsletter, event registration emails, and product update/support emails.

    Staff CS Content & Comms Manager, 2x Gainsight CS Ops Product Council Member
    kelly
    kellyAuthor
    Helper ⭐️⭐️⭐️
    November 14, 2024

    Hello All, 

    Thank you for all the feedback on this thread - I’m the current product manager for JO. 

    Given the delivery timelines of the new JO projects we're currently engaged in, I should have a significant update for you within the next 3-6 months. 

    Your understanding during this period of transition is greatly appreciated. 

     

    Do you have any updates to share now that it’s been 10 months?

    vmallya
    Gainsight Employee ⭐️
    Gainsight Employee ⭐️
    November 20, 2024

    @kelly apologies for the delay. We are currently behind on our release schedule for the new version of JO due to higher priority tasks. I prefer not to provide another timeline on this ongoing thread, but I’m here to assist you build the reports you mentioned in the coming weeks and work on a user guide that may benefit others as well. This should provide some support until we can resume work on the reporting enhancements.

    @dayn.johnson I missed your question. You can access the link analytics from the Step-wise report in program analytics. Click on the bar chart for the email with links, and in the pop-up window, select the "Links Clicked" stats

     

     

    Vijay | PM | JO | Gainsight
    vmallya
    Gainsight Employee ⭐️
    Gainsight Employee ⭐️
    November 20, 2024
    DevelopmentOpen
    Vijay | PM | JO | Gainsight
    dayn.johnson
    VIP ⭐️⭐️⭐️⭐️⭐️
    November 20, 2024

    ​​@dayn.johnson I missed your question. You can access the link analytics from the Step-wise report in program analytics. Click on the bar chart for the email with links, and in the pop-up window, select the "Links Clicked" stats

     

     

     

    Thank you ​@vmallya -- question on this: if there are multiple links in tracked in the email, does it break those out in the section showing the individual link? And if yes, is there an upper limit? (ex: in advanced JO, it maxes out at 5 links)

    Staff CS Content & Comms Manager, 2x Gainsight CS Ops Product Council Member
    vmallya
    Gainsight Employee ⭐️
    Gainsight Employee ⭐️
    April 27, 2026
    OpenDevelopment
    Vijay | PM | JO | Gainsight
    vmallya
    Gainsight Employee ⭐️
    Gainsight Employee ⭐️
    July 30, 2026
    Updated idea statusDevelopmentReleased
    Vijay | PM | JO | Gainsight