This feature is now in opt-in open beta! You can opt-in from the Experimental features page in Control.
Over the past few months, we’ve been hard at work on our new Email Campaigns feature 🎉 Today, we’re excited to open up our beta program to those who’d like to give Email Campaigns a spin! By joining the waiting list, you can sign up for early access to this feature.
Email Campaigns
This new Email Campaigns feature allows you to craft compelling emails that you can use for a variety of use cases. For example:
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Send out a monthly community digest or newsletter to all your users (or a specific segment of users)
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Create an onboarding flow that sends out emails 7, 14 or 30 days after registration
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Create re-engagement campaigns to all users that haven’t been active for more than 30 days
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Encourage users to join a group if they haven’t joined a group in the first 30 days
Features:
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Create emails easily (using our wysiwyg editor you’re used to)
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Customize the branding of your email campaigns
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Select recipients based on user properties (eg. role, registration date, last activity, groups)
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Send a one-off email or make it an automated email (eg. for onboarding or reactivation emails)
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View email metrics (eg. sent, delivered, opened, clicks, etc.)
Why Email Campaigns?
We want to offer our customers all the tools to make sure you can build a successful and vibrant community. One part of that is making sure the community experience itself is as engaging as can be (sneak peek: Notification Center coming up), but the other part is making sure that you can keep community members up to date on all the latest and greatest and invite them back to your thriving community. That’s where our new Email Campaigns feature comes into play.
Rollout plan
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Phase 1: Closed beta (gradual)
In the first phase, we’ll gradually roll out the feature to customers that have signed up for the waiting list. -
Phase 2: Open beta
In the following months, we’ll allow all customers to opt-in for the Email Campaigns feature.
You can sign up for the waiting list here.
Let us know!
What would you like to use the Email Campaigns feature for? What use cases are you most looking forward to addressing? Let us know and inspire others!
